s skippy the bush kangaroo: the wonderful wizard of kos...

skippy the bush kangaroo



Tuesday, March 20, 2007

the wonderful wizard of kos...

(...and, to a lesser extent, duncan.)

we know that several, if not a plurality of you out there, think that our contant harping on the blogroll purges of the big box blogs is not only boring and unseemingly, but it's just plain juvenile.

upyernoz specfically defends anybody who wants to shape their blogroll in any way they want. and that's a point that is not easily refuted. this is america, after all, and we believe that the founding fathers actually foresaw blogs and blogrolls in the future of this country when they added the first amendment to the constitution.

("i tell you, adams, all blockquotes are created equal!")

let us assume that our audience is right, and this meta talk about getting unceremoniously dumped off of big rolls is indeed boring and unseemly. we apologize for that part.

however, we maintain that discussion of the massive purges is anything but juvenile (well, maybe the name-calling part). our good buddy liberalcatnip has forwarded to us proof that inclusion on "high quality" blogrolls adds greatly to the chance that a blog post will be recognized by the google search engines. from internet marketing and search engines optimization research and services (seo by the sea):

first step involved in deciding a quality score has the search engine obtaining information about a blog document. that information may be from:

the blog itself,
the post,
metadata from the blog, and/or;
one or more feeds associated with the blog document.

the next step is to identify positive indicators of quality:

popularity of the blog,
implied popularity of the blog,
inclusion of the blog in blogrolls,
existence of the blog in high quality blogrolls,
tagging of the blog,
references to the blog by other sources,
a pagerank of the blog, and;
other indicators could also be used.

what google says about each of those:

popularity

popularity could be based upon news aggregator subscriptions:

a blog document having a high number of subscriptions implies a higher quality for the blog document. also, subscriptions can be validated against “subscriptions spam” (where spammers subscribe to their own blog documents in an attempt to make them “more popular”) by validating unique users who subscribed, or by filtering unique internet protocol (ip) addresses of the subscribers.

implied popularity

instead of explicit subscriptions, an “implied popularity” could be calculated from data collected from people searching on blog search, and examining the click stream of search results:

for example, if a certain blog document is clicked more than other blog documents when the blog document appears in result sets, this may be an indication that the blog document is popular and, thus, a positive indicator of the quality of the blog document.

inclusion of the blog in blogrolls

blogrolls are a dense collection of links to external sites (usually other blogs) in which the author/blogger is interested. a blogroll link to a blog document is an indication of popularity of that blog document, so aggregated blogroll links to a blog document can be counted and used to infer magnitude of popularity for the blog document.

existence of the blog in high quality blogrolls

a high quality blogroll is a blogroll that links to well-known or trusted bloggers. therefore, a high quality blogroll that also links to the blog document is a positive indicator of the quality of the blog document.

this is also based upon the assumption that a well-known or trusted blogger would not link to a “spamming blogger.”
[emphasis, and righteous indignation, ours.]

the article goes on, discussing other factors such as tagging of the post, position of the post on the page, etc. it's very interesting and written so non-techie schlubs like us can understand it.

the bottom line is, there is no way that markos, being the i t guy that he is, didn't take into consideration the effect his roll purge would have on search engine result placement for liberal blogtopia (y!wctp!) in general.

and this brings us back to our original point which we tried to make back in february when the the fiasco began. if markos, and to a lesser extent, duncan, had only dumped this humble site from their rolls, we would not be bringing the matter up over and over and over and over and over again.

we would have pouted, and swore to never mention their names again, and bought some dryer's slow churned cookies n' cream and complained to ourselves how little we get back in return for the literally minutes we spend, every day, copying and pasting other people's work from legitimate news organs and then making snarky remarks about it.

but what markos, and to a lesser extent, duncan, did was to injure liberal blogtopia (y!wctp!) as a whole in the arena of national media availability.

it was, among others, jon swift who pointed out that the conservative blogs are ironically quite liberal with their blogroll links. and, when google searching any number of stories, you may notice that more often than not there appears a higher number of conservative (vs. liberal) blogs in the search results.

now you know why. and now you know why we continue to make a fuss about the blogroll purge. it doesn't just hurt our feelings. it hurts liberal blogs' ability to be recognized in daily news searches. and techie markos would have had to have known this, if we can use the passive-aggressive voice.

we have, we are sure you are glad to hear, nothing left to say about this (tho we reserve the right to kvetch later on). we want to, however, announce the addition of liberal catnip to skippy's blogroll, in our continuing amnesty day program. remember, unlike some blogs, if you link to skippy, skippy will link to you!

Labels: , ,

posted by skippy at 6:47 PM |

10 Comments:

skippy, you don't need KOS. You are on the blogroll of some huge bloggers. Americablog, I think crooks and liars and digby and mydd. I have to check with DU. And some readers have been getting upset with KOS and not going there as much. My point being that there are several very popular and almost if not tied with KOS in traffic. Like FDL. I rarely read KOS and alot of people are saying it's changed.
You need to just hangon as you are popping up in many of the most popular of the big blogs. I can take a list for you.
You don't need KOS. That is just one and like I said, not as popular as others. Alot of people who list what they read, KOS is not mentioned much.
commented by Anonymous Anonymous, 7:56 PM PDT  
best yet i've seen on this topic. i put it up at corrente. nice job.
commented by Blogger chicago dyke, 8:31 PM PDT  
thanks chidyke!

anonymous, i'm not saying that i want to be on kos blogroll...i'm saying that kos, and to a lesser extent, duncan, inflicted a wound upon liberal blogtopia (y!ictp!) as a whole entity, and i had hoped that the google parameters liberal catnip provided helped prove my point.
commented by Blogger skippy, 8:52 PM PDT  
chicago dyke insisted that I NOT read this post, so I did since I won't do anything she tells me not to do, and she doesn't have to not tell me twice, because I'm already not listening to her and not doing what she asked me not to do the first time.

I was in the stop the whining camp until I read this post. Skippy is right. long live skippy.
commented by Blogger Tinfoil Hat Boy, 9:45 PM PDT  
skippy was right, I just don't know what the fuck skippy was saying

as I understand it, blogtopia (y!yctp!) will not declare war on the other liberal blogs on the innertubes, and will in fact work in concert with the liberal innertubes

but blogtopia (y!yctp!) reserves the right to "pout, and swear to never mention their names again, and buy some dryer's slow churned cookies n' cream and complain to ourselves how little we get back in return for the literally minutes we spend, every day, copying and pasting other people's work from legitimate news organs and then making snarky remarks about it."

and KOS reserves the right to damage other liberal blogs, including blogtopia (y!yctp!) by churning his blogroll at his own discretion

I got just one question:

what's a blog roll, and can you get fries with that ???

(and why do I have to take an eye exam to post on the blogtopia (y!yctp!) ???)

freepatriot
commented by Anonymous Anonymous, 10:08 PM PDT  
a blog roll is like a spring roll, only more salty.
commented by Blogger skippy, 11:09 PM PDT  
RIGHT ON, Skip! As a marketing weasel in real life, I know that marketing is the art and science of getting your message out. SEO and SEM *are* marketing right now.

If big-time lefty bloggers want to be bitchy (non-gender-specifically) with their blogrolls, they are hurting the movement as a whole. It might just be that they don't get it.

We really have to get it through our heads, all of us, that we're ALL in it together. From the Playas to the Playa Hataz.

Peace, my kangarizzle.
commented by Blogger shystee, 11:13 PM PDT  
I knew it but never wrote it up that well. Shortly before the purge, I was getting a noticeable amount of search traffic. (reflected glory off of skippy's blogroll's pagerank) and now I hardly get any.
commented by Anonymous George, 7:02 AM PDT  
The point you were making has finally percolated through my thick skull, and I understand it now. Of course, skippy has long been blogrolled over at our place.
commented by Blogger Seth Anderson, 7:03 AM PDT  
seth, b12 will be on my blogroll soon.
commented by Blogger skippy, 9:08 AM PDT  

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